dating ads

Tips to reduce CPA alongside growing profit via dating ads

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Market Insight The online dating industry isn’t just growing; it’s exploding. Recent reports reveal that the global online dating market is expected to surpass $12 billion by 2030, fuelled by digital-first lifestyles and evolving relationship trends. Yet, behind this billion-dollar boom lies a quiet challenge for advertisers — keeping acquisition costs under control. For marketers running dating … Read more

How right ad placements can improve engagements on dating platforms

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Advertisers in the dating industry know one thing for sure — visibility alone doesn’t convert. You can have the best visuals, a sharp tagline, and an appealing offer, but if your ad appears in the wrong place, you’re losing more than just impressions. The success of Dating ads often depends not only on how creative your campaign … Read more